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Reason NOT To Miss This Conference

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

Jeff Bezos
With presentations that cover topics on all sides of the marketing research spectrum, you’ll find inspiration from each of these speakers, as well as from the community of innovators that you’re sitting next to.
Meet new people and make new friends - you’ll be amazed by the ideas that are shared.

It doesn’t matter how many times I have to click, as long as each click is a mindless, unambiguous choice.

Steve Krug
Whether it’s in-between sessions or if you’re staying for the open bar at Happy Hour, you’re guaranteed to expand your personal and professional network.
Expect to meet another 300+ of your new closest friends!

Never fall in love with an idea. They’re whores. If the one you’re with isn’t doing the job, there’s always another.

Chip Kidd
Where else are you going to get this kind of an educational experience at such a steal? For $99 through December 2017, you too can attend the MSMR Insights Conference.
If you miss the Early Bird pricing, you can still attend for just a little bit more than the change you find in between your car seats.

All that is valuable in human society depends upon the opportunity for development accorded the individual.

Albert Einstein
We’re not one of those groups that gets to pocket the money from your registration; no, no, no! While we provide the best experience for you that we can, all profits go towards scholarships for the current students in the MSMR program.
We’re doing our part to encourage more students to choose UTA.

Photography is the simplest thing in the world, but it is incredibly complicated to make it really work.

Martin Parr
It’s just plain fun! There’s an open bar in the evening, great sessions, awesome people, and did we mention the open bar? If you’re seasoned to the industry then you know that the community of folks in it is just like one big family.
If you’re new to the group, welcome! We’re so happy to have you.

The 2018 MSMR Insights Conference

The world of marketing research is ever-changing and constantly growing. In an industry riddled with new marketing researchers each and every day, we must remember to find innovations and insights outside of the traditional realm. This years’ MSMR Conference focuses on those research projects that are outside of the normal - the revelations that tie together the web of the marketing research community.

Past Conference Award Winners

Recipients of the Carl McDaniel Award have shown amazing dedication to the MSMR program and selflessly given their time to advance the program and the future careers of students. Past award winners are mentioned below.

2017 Conference Sponsors All News in our blog

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