Bridging the gap between
The Master of Science in Marketing Research (MSMR) at The University of Texas at Arlington (UTA) offers a unique blend of quantitative and qualitative elements. Our graduates are prepared to contribute in any marketing situation.
Taught by experienced professionals, MSMR students are exposed to a broad range of course work. This helps students understand marketing research from every possible perspective–the qualitative, the quantitative, the logical, the creative and the intuitive.
If you would like more information about the MSMR Program at UTA, you can contact us via:
The Master of Science in Marketing Research
Department of Marketing
The University of Texas at Arlington
Arlington, Texas 76019-0469